Local Market Data, Not Generic Advice

Real Estate Market Update Software

Most 'market update' content on agent websites is the same national talking points, restated. Here's software built to write about what's actually happening in one specific market.

The problem with generic market update content

Search "market update" on most agent blogs and the posts are interchangeable — mortgage-rate commentary and national trend summaries that could run on any agent's site in any city. It reads as filler because, functionally, it is: nobody researched what's actually happening in that specific market this week.

What Cogniterra does differently

Cogniterra grounds every article in real housing-market signals for the agent's specific metro, including Zillow Research metro-level data — inventory, price trends, days-on-market — combined with locally sourced news about zoning, development, and civic decisions that actually affect buyers and sellers there. The result is a market update about that market, not the market in general.

Fresh data, human-reviewed before it publishes

Every draft still goes to the agent's phone via Telegram for approval before anything goes live — so a market-data-grounded article doesn't mean an unreviewed one. Standard real estate disclaimers and Fair Housing-conscious guardrails are applied automatically to every draft.

Pricing

The Solo plan is $79 per month, with a 7-day free trial and no charge until the trial ends.

Frequently asked questions

What data are the market updates based on?

Cogniterra grounds articles in real housing-market signals, including Zillow Research metro-level indicators, combined with locally sourced news for the agent's specific city — not generic national trends restated for a local audience.

Can I still write my own market updates sometimes?

Yes. Cogniterra's approval step means every draft is optional to publish — an agent can reject an automated draft and write their own for a specific listing or announcement any time.

Does it cover my exact metro, even if it's a smaller market?

Cogniterra builds local source coverage for a metro the first time an agent from that area is scanned, rather than only supporting a fixed list of large cities.

See a market update for your own metro

Enter your website and get two full sample articles built from your actual local market data.

Start your 7-day free trial